Ecosystem Edge: From Mediaeval Commons to the Organisation of Modern Business
Businesses are increasingly being challenged to solve problems and come up with new offerings that are way beyond the capabilities any company has in-house.
As Germany’s President, Frank Walter Steinmeier, reminded us in the current Covid pandemic: “No single entity covers the medical, economic, and political elements required to produce a vaccine for all”.
It is becoming increasingly obvious that to succeed in the future, companies will need harness the power of a wide range of partners who can bring different skills, experience, and capacities to the task. Yet the idea of business being organised through a network partnerships — a business ecosystem, which dates back at least to the mediaeval commons, fell out of favour, supplanted by huge vertically integrated firms and impersonal “free markets”.
Join us to hear from Professor Peter Williamson, co-author of Ecosystem Edge: Sustaining competitiveness in the face of disruption, on why it's now time to re-discover the benefits of business ecosystems and how this will challenge managers to think, and lead, very differently.
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